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Category Archives for "Blog"

Apr 06

Will Myntra’s app-only gamble pay off?

Blog

  With the latest news that Myntra – the largest online fashion retailer in India is going to shut the traditional shop from 1st May 2015, it has become imperative to go back to the online retailing industry with the latest statistics and analyze the impacts. Flipkart had acquired Myntra in 2014 and Mr. Bansal […]

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Dec 30

Stand Out Online with Right Content

Blog

Content is King (as quoted by Bill Gates, long ago), and will be a King, forever. We are at the cusp of fundamental paradigm shift. In this information overload age, content plays bigger role than ever before, and as it’s necessary for any business entity, not only to educate, but to stand out from the […]

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Dec 03

12 ways to boost your Mobile App in Market

Blog

How BIG is the mobile app market? Global revenue from app stores is expected to rise by 62% this year to $25 billion, according to Gartner, and it’s going to be over $63 billion market, by 2017. Over 500-1000 new apps being launched daily. It requires over 75000 downloads ie., chart boosting in a single […]

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Nov 20

Traditional vs Digital Marketing : What you must know

Blog

An IT enterprenuer was under impression that Digital Marketing is expensive, and not for every small business. A real estate company just went with half page paper ad, just because everyone else doing it! A very successful export company is sponsoring events, expecting branding & sales, and met with no return!!! An event industry business […]

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Sep 12

3 Google Analytics metrics Business Owners must track

Blog

Businesses spend good deal of money to bring up their website, and keep putting in recurring investments for online marketing. But, often they are ignorant about what is working and what is not working? All businesses may not be able to engage agencies, to help with the required analysis. However irrespective of the size of […]

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