How podcasting can help your business?

Podcasting is getting hot in B2B marketing circles right now, and for a good reason. But, to a large extent, it as a medium still remains an uncrowded & untapped. Podcasting as a content strategy Different people have different preferences when it comes to communication, which is why seasoned marketers combine a mix of different […]

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Edgy mobile apps that redefine viral marketing

Definition of Viral Marketing While it can be challenging  to know exactly how you should promote any good application, here are some top apps, where the app growth is very much part, and embedded with in app itself and that worked phenomenally. Top 5 edgy apps with viral growth strategies 1. Words with friends words […]

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Google Glass & its impact on Marketing

Google Glass – Why and Why not? Startling the populace with its inventions is now one of the daily chores for the company Google. By now, Google has occupied an inevitable place in people’s life solving their equations within a fraction of seconds. Now and then it keeps on delivering devices to people which was […]

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Tween Marketing Trends – A Case Study

If your company or brand wants to reach the preadolescent market, this is our report for you. Research/Study states that urban preteens and teens have easy access to technology, applications, websites and various online platforms more than their parents and older family members. This demographic aged between 10 -12 are the decision makers. They have […]

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12 ways to boost your Mobile App in Market

How BIG is the mobile app market? Global revenue from app stores is expected to rise by 62% this year to $25 billion, according to Gartner, and it’s going to be over $63 billion market, by 2017. Over 500-1000 new apps being launched daily. It requires over 75000 downloads ie., chart boosting in a single […]

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Traditional vs Digital Marketing : What you must know

An IT enterprenuer was under impression that Digital Marketing is expensive, and not for every small business. A real estate company just went with half page paper ad, just because everyone else doing it! A very successful export company is sponsoring events, expecting branding & sales, and met with no return!!! An event industry business […]

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Digital Marketing Checklist

This ‘Digital Marketing Checklist‘ helps enterprises that are eager to benefit most from the latest Digital media Marketing strategies & tactics. Given that there are over one billion active people across the globe (as mentioned in the infographic as below) spending ever increasing time on Social Media, there is a huge opportunity for any business […]

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