With the online market growing from nothing to everything there is nothing that a customer cannot order over the internet. Right from vegetables to buying a house everything is possible now with a click of the button. And if you are a business catering to the needs of the customers then your web site has to change with time and adopt the latest designing techniques to impress your customer. Let us look at some top trends that will help you.


Flat UI Design

 Have you ever thought that simple can be superb ? Do want your web page to be loaded quickly and be responsive to change in browser size across different devices easily? Are you comfortable using simple elements, typography and flat colors in your web site ?

 If your answer to all the questions is yes then Flat UI Design will perfectly fit your web designing requirement.

 Apple’s latest iOS 7 software update is the best example for the design.

 A mixture of smooth colors united with total simplicity which will bring all your websites and web applications to life.



 Do you believe in Less is More? Just strip everything down in your web site to a stage where you cannot remove further to improve the design. The resultant design you have achieved simplicity and you have achieved Minimalism design.

 The mantra is no jazzy colors. No fancy images. Just content and nothing else but content. This straight to the point web design will replace everything in future as your customer does not want to spend more time decoding your web page but rather would like to grasp the entire information in a glance.

 Aka latest Windows Operating system 8 is the best example of the Minimalism design trend which is roaring in the market.



Are you using the real world objects to imitate your application because it is important for your business that users relate to the real world and understand the feature even without any help only by looking at the feature? Just a glance and they should be able to name the feature. Then you are already using Skeuomorphism design.

 If not what are you waiting for put the thinking caps on and identify the real world examples that you can relate your application with and get started for a new journey.Best utilized when your application is running on a mobile device and the touch screen nature of the smart devices will give an impression of touching real world objects.

 iBooks website which has adopted a wooden bookshelf with book covers to represent its digital content is a perfect example of skeuomorphism at work.


Video Content

There are millions of customers out there who understand things better when they are watching a video or animation rather than reading through long paragraphs. They think spending less time as the most important constraint while browsing; playing a video is a perfect bait to catch such potential customers.

With videos and animations becoming more and more cheaper to produce the future is indeed going to see a lot more of it, especially when it comes to introducing yourself to the world.

A look at this Spotify page and you will want your web sites to adopt the video content design to woo the customers.


Context sensitive navigation

Annoying your customers with buttons and options that are permanently displayed all over your website? Add to the confusion are they actually using them often? Stop confusing the customer by making a smart move. Show them what is required only when the focus is on the object or when they want to see.

 Context sensitive navigation will help you redesign your web sites. Hide the unwanted buttons. Do not show the options until the user hovers over a link or selects an entry. Make your design simpler and delight the user by presenting the options when he chooses to see them.

 Gmail shows message action buttons only when you select the message and your applications visually appear much simpler than they really are.


One Page Scrolling

You have just started your business and have limited pages to offer that can fit into a single page. All of your content can be served from within a single page and  your clients will be able to see your entire websites page by vertically scrolling up or down.

However please be noted of the considerations to make when choosing One Page Scrolling. Have a refined purpose for your design, triage your content to fit a single page, and create an interesting layout. Keep a check on these focal points and make your single page design meet its full potential.

 With this design already making name in the business community debutant brands are adopting it quickly to expand their business.


 Quick User Registration

After searching through various search engines the customer has zeroed on your website. He needs to register before he can proceed and clicks on the registration link and finds a full page registration form. 90% of the clients will close your website as they have already wasted time in searching the right match and do not want to waste time filling forms.

 Do not worry. Just keep the registration quick and easy. Add an express registration form with 2 or 4 fields and see what wonders it can do to your business.

 Many popular sites today have adapted to this design and cashing on the increased user registrations. While some sites can directly link with your Facebook account details, sites like Tradus and Snapdeal may just need your phone number and address to register.


Fixed Navigation

Your users are really tired of scrolling up and down the pages and it is always a pain when one wants to go to the top or bottom of the page as he has to scroll the entire page up or down. And if the pages run through numerous paragraphs it is even more annoying for the user. A very small and interesting design addition which is very practical is to add menu items that are always available on the top of the page and the user can simply click on them to navigate to the required area in the website. It is a very simple change yet a great UX improvement which will satisfy you customer greatly and increase the hits of your website.

They, quite simply, make browsing a website far easier. Having a main menu of options at your immediate disposal is a major advantage in the impatient user’s cap, especially if the website has an exhaustive amount of content contained within.

A really big part of the Internet is already become smart and using this design and most of the other websites will soon have a fixed navigation or something similar.


So what are you waiting for? Do not waste any more time and connect to our BrandDigi expert’s team for support. With highly experienced web designers on board we can make your web site depending on your business requirement while you can start mesmerizing your customers and make sure that your clients do not leave your website without visiting your websites payment page.

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